The Artist © Starya Hee-seung Sung

Starya Hee-seung Sung, widely known for her paintings of stars, has collaborated with LG Household & Health Care’s cosmetics brand su:m37°.

For the collaboration, Sung incorporated the yellow star motif from Morning Star onto the cosmetic packaging, presenting an art collaboration with the beauty brand.

The collaboration conveys the message that the products “give confidence to skin that shines like a star and help maintain its radiant glow.”


su:m37° Secret Essence 230 ml, 8th collaboration with artist Heeseung Sung, 'Star' © su:m37°

Sung said, “I hope that the faces of everyone who uses these cosmetics will shine beautifully, like sparkling stars.”

Active both in Korea and internationally and also widely known by the name “STARYA,” Starya Hee-seung Sung recently held a solo exhibition at Hakgojae Art Center.

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