Poster image of MCM × Jaiyoung Cho, M:AZIT 4th Kunst Project © MCM

MCM announced on the 24th that the fourth edition of its cultural arts initiative, the "Kunst Project," will take place on the 26th at M:AZIT, the brand's culture store located in Garosu-gil, Sinsa-dong, Seoul.

For this edition of the Kunst Project, sculptural artist Jaiyoung Cho has been selected as the featured artist. The program will invite approximately twenty influential bloggers to participate in a workshop creating lampshades using MCM's signature patterned leather.

Participants will be able to take home the completed works, and MCM will also provide commemorative gifts specially prepared for the event.

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